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Google Analytics

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Make your analytics work for you

Google analytics has proved to be a vital tool for marketers and web masters. Once Google Analytics is installed to your website, it will monitor every movement, keyword, click, or interactivity that takes place; all the while collecting this data and visualizing it in such ways that allow business owners to observe market trends, see what pages are visited most, and where they lose the interest of the user.

Google Analytics: Basic Features

  1. Total number of visitors over a period of time
  2. Keyword typed into Google that landed them on your site
  3. Number of mobile devices that have viewed your website
  4. Physical location of the web site visitor
  5. Top rated content throughout the site
  6. Average time spent on each page
  7. Referring website traffic

Big Boom Design is well versed in Google Analytics, and we want to help you improve your business through well thought-out, calculated decisions based on the numbers.

Through monitoring your site’s analytics we are able to make educated decisions about:

  • How to change the site’s content to better suit the site user.
  • How to identify successful blog-post topics.
  • How to modify the design for more optimal user-navigation.
  • How to predict seasonal marketing trends.

Overall, Google Analytics can increase your return on investment and inform you with a wealth of data explaining how your users move through your site.

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Google Postings

Big Boom Design Blog » Google

  • Boomer Sassmann will teach a continuing education class at Asheville-Buncombe Technical School on February 6th.  This three hour class, “Bridging the Digital Divide”, is targeted towards local business owners looking to streamline how they do business on the web. The goal of the class is to benefit rather than confuse; to simplify rather than complicate. [...]

  • Today was a very digitally productive day here at the office. I was scanning through the monthly Google Analytic reports that I send out to my clients and I realized that I still didn’t have a solid video that explains the Google Analytic reports. I’ve created numerous blog posts about this but most people tend [...]

  • We’re excited to share that the new version of Google Analytics will soon be active on all Big Boom Design accounts. In addition to a redesigned interface that makes it even easier to explore your data, you’ll also notice some significant new features. Here are a few of our favorites. Google Analytics Real-Time Real-Time reporting [...]

  • Each month, you receive a “Google Analytics” report.  If you are finding this difficult to understand, here are some tips to interpreting this information. Dashboard Report: The Dashboard Report keeps track of the statistics of your site.  This information is helpful for determining what may or may not be working within your site. Bounce Rate:  [...]